Blog
Seasons, sourcing and the cold chain: notes from the field for produce buyers.

Why Morocco's early season matters to European buyers
Mild winters and long sunshine hours put Moroccan produce on European shelves when local harvests are still months away.

IQF explained: how frozen berries keep their fresh-picked quality
Individually Quick Frozen fruit is frozen piece by piece within hours of harvest. Here is why that matters for colour, flavour and handling.

Souss-Massa: inside Morocco's greenhouse heartland
Around Agadir, the Souss-Massa plain grows a large share of Morocco’s export vegetables under modern greenhouses.
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